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Collector Cards
How they work
This is a long term promotion to reward loyalty and incentive driven. The promotion can start with a holding sheet contained within a leaflet dispenser. At Point of Purchase, a card is issued for matching to the content of the holding sheet. The incentive is to collect all the cards to win a prize. This card has been successful with petrol forecourt promotions. As an alternative, these cards can also be used without an incentive but instead for collection purposes where each card collected can be mounted onto a poster until the whole poster is complete. One of the successes with this card is for football teams and aimed at supporters.
FAQs
How many do I have to produce?
As with any form of printed matter, the unit cost is greatly reduced the more that is printed. If a number of targeted campaigns are planned, over a period, and the quantities are reduced, it may be cost effective to produce all together and distribute at a later date.
Can you have winners and losers?
Yes - if the game is incentive based, the customer completes their holding sheet and redeems it for the prize.
No– if the game is for customers to collect and achieve a complete a poster.
Can I have a campaign that runs continually over a given period?
Yes, campaigns can last for up to three months and we can distribute, or mail directly to the customer, a given amount per month/week with cards, distributed to selected areas.
Do I need insurance?
Insurance is not normally needed for this game only if high values prizes are offered.
Collector Cards
How they work
This is a long term promotion to reward loyalty and incentive driven. The promotion can start with a holding sheet contained within a leaflet dispenser. At Point of Purchase, a card is issued for matching to the content of the holding sheet. The incentive is to collect all the cards to win a prize. This card has been successful with petrol forecourt promotions. As an alternative, these cards can also be used without an incentive but instead for collection purposes where each card collected can be mounted onto a poster until the whole poster is complete. One of the successes with this card is for football teams and aimed at supporters.
FAQs
How many do I have to produce?
As with any form of printed matter, the unit cost is greatly reduced the more that is printed. If a number of targeted campaigns are planned, over a period, and the quantities are reduced, it may be cost effective to produce all together and distribute at a later date.
Can you have winners and losers?
Yes - if the game is incentive based, the customer completes their holding sheet and redeems it for the prize.
No– if the game is for customers to collect and achieve a complete a poster.
Can I have a campaign that runs continually over a given period?
Yes, campaigns can last for up to three months and we can distribute, or mail directly to the customer, a given amount per month/week with cards, distributed to selected areas.
Do I need insurance?
Insurance is not normally needed for this game only if high values prizes are offered.