Scratchcards
How they work
Ideal for Instant Win promotions, Point of Purchase, Fund Raising campaigns, Parking Permits, Football Collector Cards and Trivia Questions and Answers. They are suitable for either small targeted audience or promotional national campaigns.
Each campaign is vigorously controlled from the outset, identifying the overall budget of the campaign, detailing all winners and their scheduled distribution over a given timeframe. Distribution can be national or international and operates in accordance with clients needs.
These cards can be inserted into publications/newspapers, door to door distribution or personalised to a select audience.
Each card can be coded to enable the measurement of the campaign’s success rate.The cards are suited to a range of markets including promotional, drinks industry, councils, retailers and shopping centres.
FAQs
How many do I have to produce?
As with any form of printed matter, the unit cost is greatly reduced the more that is printed. If a number of targeted campaigns are planned, and the quantities are reduced, it may be cost effective to produce all together and distribute at a later date.
Who decides where the winners are located and how they are controlled?
Mapped areas are identified and winning locations are selected from the initial brief. Code numbers or security checks can be located on each card to verify validity of claim.
Can I have a campaign that runs continually over a given period?
Yes, campaigns can last for up to three months and we can distribute a given amount per month/week with winners equally shared across the areas.
Do I need insurance?
It is recommended that insurance to cover against any eventuality is sourced but only for those campaigns with high valued winners.
How can I be assured security is maintained?
All campaigns are produced under one roof. In addition SPD have CCTV and swipe card access to maintain security and confidentiality. In the production process, all surplus printed waste showing winning combinations is shredded.
